Valuable Sales Skills for small and medium size Businesses
This is a ½ -day course, which covers all essential aspects of Sales and Marketing. Each delegate will be given a full set of course notes.
This workshop will equip you with the essentials for success in selling your product or service. An excellent training workshop for all staff involved in sales. Draw up a step-by-step Sales Plan. A valuable tool for new staff and a great booster for staff already involved in sales. Learn the art of Salesmanship-future trends in sales, up-selling techniques and sales skills! Dress for success!
|
The following will be covered :
- An introduction to Sales and Marketing
- Marketing vs. Sales
- The Importance of Sales for your Company
- Developing a Marketing Plan
- The Sales Office: Characteristics of successful salespeople, organizing the sales office, training sales people...Salesmanship
- Sales techniques: Personal Sales, types of sales calls. The Presentation Sales Call, the Sales Kit, a professional image, Closing techniques
- Telephone Sales. The Basic of Telephone Communication - telephone etiquette - outgoing calls - promotional calls - telephone sales - Sales Blitzes and Telemarketing
- Advertising and Public Relations - Developing an advertising Plan, Public relations and publicity
- Marketing in specific industries: The Hospitality Industry: The Shipping Industry: Marketing to Corporations and associations and to Travel Agents
|
|
